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Health › Everyday Focus23 min read

A Swiss Company Puts the Herb From Your Thanksgiving Stuffing Into a 25-Milliliter Spray and Prints One Sentence About Mental Performance on the Box. I Traced the Sentence to a European Rulebook and the Herb to a Trial in Adults Over 65.

Focus Brain is a sugar-free, caffeine-free spray from EnergyBalance SA of Muralto, Switzerland: five sprays into the mouth once a day, about 150 to a bottle. It has no customer reviews yet, so I read the label, the seller's pages and the trials instead. The most honest thing about it is a number, and the number is 0.9 milligrams.

A man in his sixties at his kitchen table shaking a small white spray bottle, using it once and reaching for his coffee mug

Dennis Ackerly is the pen name of this desk. Nobody at the company spoke to me, and there are no customer reviews of this product on the seller's site to quote; the listing invites you to be the first. Everything about the bottle comes from the seller's own label, listing and policy pages, read on September 6, 2026, and everything about the herbs and the vitamin comes from the published sources listed at the end of this page.

One sentence, printed in three languages on a box the size of a marker pen.

"Pantothenic acid contributes to normal mental performance."

That's the whole promise on the box of a Swiss spray called Focus Brain.

Not "sharpens." Not "boosts." Not "restores."

Contributes to normal. Those two words are the most carefully chosen words on the package, and I'll show you why.

I'm telling you this first because it decides how to read everything else about this bottle.

Not with suspicion. With a pencil.

Here's what the bottle is.

Twenty-five milliliters of clear liquid in a white plastic spray bottle, in a white cardboard box with green-blue lettering.

You shake it, you spray five times into your mouth, once a day, and you're done.

About 150 sprays to a bottle, so about a month.

It tastes, the label says, like an energy drink, without the energy drink.

No caffeine. No alcohol. No sugar.

Vegan, gluten-free, sweetened with xylitol, made in the Swiss canton of Ticino by a company that's been at it, it says, for 25 years.

That's the whole product. No capsules, no scoop, nothing to swallow with water.

Three things inside that the label bothers to count: a vitamin and two herbs.

I did what I always do.

I read the label before the listing.

I read the rule that lets the label say what it says.

I read the trials behind each of the two herbs.

And I read the shipping page and the return page, which matter more here than usual, because the seller is in Europe and you're not.

What I found is a bottle that keeps its one promise to the letter, and the letter is smaller than the box makes it sound.

The bottleTwenty-Five Milliliters, Five Sprays, and a Month

This is what's on the counter.

A small white spray bottle of Focus Brain standing beside its white cardboard box, from the seller's photograph
The bottle and its box, from the seller's own photograph. Twenty-five milliliters, about 150 sprays.

A white bottle you could lose in a shirt pocket. A white cap. A pump you press with a finger.

The box says FOCUS BRAIN, then, in German, "tasty spray with vitamin B5, sage and bacopa extract."

Down the side, in English: caffeine-free, vegan, alcohol-free, gluten-free, pure ingredients, recyclable box.

The directions are one line.

Shake well, spray five times directly into the mouth, once daily, or as needed.

Five sprays is the whole daily dose. Every number on this page is for those five sprays.

The ingredient list, by weight, is eight items long.

Water. Xylitol. Xanthan gum. Sage extract. Bacopa extract. Natural flavoring. Citric acid. Vitamin B5.

Read that order the way I did.

The first two ingredients are water and a sweetener.

The vitamin the box makes its promise about is last.

That's not a scandal. It's how a label works: heaviest first. It just tells you what the bottle is mostly made of.

Then the part the label calls the active content, per daily dose.

Vitamin B5, 0.9 milligrams.

Bacopa glycosides, 0.072 milligrams.

Monoterpenes, 0.0144 milligrams.

Total polyphenols, 0.126 milligrams.

The unfolded label of the Focus Brain spray, from the seller's photograph, showing the amounts per daily dose and the ingredient list
The label, unfolded, from the seller's own photograph. Four numbers per daily dose, and an ingredient list that starts with water.

One small thing before we go on.

The label says 0.0144 milligrams of monoterpenes. The seller's listing, on the same page as the label, says 0.144.

Ten times more, on the page than on the box.

I go with the box, because the box is what's in your hand.

Either way, it's a fraction of a milligram, and nothing below changes if you pick the other one.

Hold onto the first number. Nine tenths of a milligram of a vitamin.

It's the only number on this label that connects to the sentence on the box, and it comes back.

The sentenceWhere "Contributes to Normal Mental Performance" Comes From

Let me show you where the sentence lives, because the sentence is the product.

It isn't the company's sentence.

It comes from a European Union regulation, a list of health claims that food labels are allowed to carry, one vitamin and mineral at a time.

For pantothenic acid, which is vitamin B5, the list allows four sentences. [1]

  • Pantothenic acid contributes to normal mental performance.
  • Pantothenic acid contributes to the reduction of tiredness and fatigue.
  • Pantothenic acid contributes to normal energy-yielding metabolism.
  • Pantothenic acid contributes to normal synthesis and metabolism of steroid hormones, vitamin D and some neurotransmitters.

All four are on this label. Word for word.

Any food in Europe that carries enough of the vitamin can print them.

A bowl of mushrooms could print them. An egg could.

A man's finger following a line of a printed regulation while his other hand notes a figure on a pad

So the question isn't whether the sentence is true. It is, in the sense the rule means it.

The question is what "enough of the vitamin" means, and the rule answers that too.

The same body of law sets a reference value for each vitamin, the amount an adult is assumed to need in a day.

For pantothenic acid, it's 6 milligrams.

And it draws a line: a portion that supplies 15 percent of that value counts as a significant amount, enough to call the food a source of the vitamin. [2]

Now do the arithmetic I did at the kitchen table.

Fifteen percent of 6 milligrams is 0.9 milligrams.

The bottle gives you 0.9 milligrams a day. Not 0.8, which wouldn't clear the line. Not 2, which would clear it by a mile. Exactly the line.

I don't know why the number is what it is. Nobody at the company told me and I didn't ask.

What I know is that 0.9 is the smallest amount that lets a European label print that sentence, and 0.9 is what's in the bottle.

Make of that what you will. I make of it that the sentence is about the vitamin, at the minimum, and not about you.

On an American label the same amount would read a little differently.

The U.S. Daily Value for pantothenic acid is 5 milligrams, [3] so 0.9 is 18 percent of a day.

Still a modest slice. Still the same vitamin.

And here's the part about the vitamin itself that the box doesn't say, because it doesn't have to.

Pantothenic acid is in nearly everything you eat.

Meat, eggs, milk, mushrooms, avocados, whole grains, beans.

The name comes from the Greek for "from everywhere," and a shortage of it, in a man who eats ordinary meals, is close to unheard of.

Eggs, mushrooms, a halved avocado and a bowl of beans on a wooden cutting board

No study has tested extra pantothenic acid for memory or attention in healthy adults.

Not one. There's nothing to cite, and I won't pretend there is.

The regulation allows the sentence because of what the vitamin does in every body, every day, not because anyone gave more of it to men your age and measured a difference.

So the vitamin is real, the sentence is lawful, and the amount is the minimum.

That's the vitamin. Now the herb from the stuffing.

The herbSage: One Trial in Twenty Adults Over 65, and 333 Milligrams

Fourth on the ingredient list, and the one with the best story.

Fresh sage leaves and a sprig of rosemary on a wooden cutting board beside a paring knife
Sage, fresh from the garden, next to a sprig of rosemary. The herb in your poultry seasoning, and the first plant on this label.

Sage is the gray-green, velvety herb in the jar next to the thyme.

It's what makes stuffing taste like Thanksgiving, and breakfast sausage taste like breakfast sausage.

European herbalists have used the leaf for a sore mouth and a queasy stomach for centuries; memory isn't on that traditional list.

But sage has a real trial in people your age, and it's a good one to read.

Twenty healthy adults over 65, average age 73, in a five-way crossover: each person tried four doses of a standardized sage leaf extract and a placebo, on different days.

On the 333-milligram day, they did better across the day on a measure of secondary memory and were more accurate on attention tasks than on the placebo day.

The other doses helped less, and the effect wasn't a straight line with the dose. [4]

There's a younger trial too.

Thirty healthy young adults, single doses of 300 and 600 milligrams of dried sage leaf.

They rated themselves as feeling better at both doses, and at 600 milligrams they did better on a multitasking battery.

The lower dose actually reduced alertness during the task. [5]

Three hundred thirty-three milligrams of extract, once, in adults over 65. Three hundred to six hundred milligrams of leaf, once, in students.

Now the bottle.

The label doesn't say how much sage extract is in five sprays.

It says how much of two things the extract carries: 0.0144 milligrams of monoterpenes, which are the small aromatic molecules that make sage smell like sage, and, from both herbs together, 0.126 milligrams of polyphenols.

I can't turn those into milligrams of extract, and neither can you.

What I can do is compare fractions of a milligram with 333 milligrams and tell you the honest answer.

A man's hands rubbing a fresh sage leaf from a windowsill pot and lifting it to his nose

Whatever sage does at a third of a gram, this bottle isn't giving you a third of a gram. It's giving you the smell of it.

Two cautions, and I'd rather you heard them from me.

Culinary sage is safe and widely used.

The leaf contains thujone, and the European herbal monograph says that sage oil equivalent to a large amount of leaf can cause heat, a racing heart, dizziness and worse, and that safety in pregnancy hasn't been established.

Five sprays a day of a flavored water is nowhere near that. It's still a reason to ask, if you're pregnant or you take anything daily.

The other herbBacopa: The Pond Plant With Twelve-Week Trials, at 300 Milligrams a Day

Fifth on the list, and the one with the most research in the right age group.

A creeping bacopa plant with small oblong leaves and tiny white flowers at the edge of a pond

Bacopa is a creeping plant of pond edges and wet ground across India, with small oblong leaves and little white flowers.

In Ayurvedic practice it's called brahmi and has been associated with memory for a very long time.

Unlike most herbs on a label, it has trials in people over 55, and they run for months.

In 54 healthy adults aged 65 and older, 300 milligrams a day of a standardized extract for twelve weeks went with better delayed word recall and better performance on a task of ignoring distractions than placebo.

No effect on divided attention or working memory. [6]

In 98 healthy adults over 55, the same daily amount for the same twelve weeks went with better verbal learning and delayed recall.

Other measures didn't differ, and the bacopa group reported more stomach upset. [7]

A review pooled nine such trials, 518 people in all.

It found faster performance on two attention-speed tests, by milliseconds, and asked for a large, well-designed trial before anyone got excited. [8]

Three hundred milligrams a day of a standardized extract, every day, for at least twelve weeks. That's what the trials used.

Now the bottle.

The label says 0.072 milligrams of bacopa glycosides per day, and doesn't say how much extract.

The glycosides are the compounds those trial extracts are standardized to, so this is the right thing to count.

I don't know what fraction of 300 milligrams of extract is glycosides.

I do know that 0.072 milligrams is smaller than any fraction of 300 that anyone would call a dose.

Bacopa is the one herb here with trials that matter to you, and the one this bottle carries in the smallest amount.

One caution, again from the reference texts rather than the label.

Bacopa can upset the stomach at trial doses, and the texts advise care in people with a thyroid condition or on thyroid hormone.

At this amount it's a footnote. It's still a footnote worth reading before a daily habit.

What's not in itNo Caffeine, No Alcohol, No Sugar, and a Sweetener With One Caution

Now the list of what isn't in the bottle, which for a man over 60 is the more useful list.

No caffeine. The box says so, and the ingredient list agrees.

So whatever you feel after five sprays at three o'clock, it isn't a fourth cup of coffee in disguise.

No alcohol. Many liquid herbal extracts sold in a bottle this size use alcohol as the base; this one uses water and a gum.

If you take something daily that argues with alcohol, or you just don't want it, that's worth a line.

No sugar. The sweetness comes from xylitol, which is second on the list, right after water.

Xylitol is a sugar substitute made from plant fiber, the same one in sugar-free gum and most toothpaste.

The label prints one caution about it, and I'll repeat it: too much can be laxative.

Five sprays is not too much. A whole bottle in a day would be.

And one caution the label doesn't print, because it isn't about you.

Xylitol is dangerous to dogs.

The Food and Drug Administration says a dog absorbs it fast, and it can trigger a rush of insulin and a steep drop in the dog's glucose within ten minutes to an hour.

In people, it does nothing of the kind. [9]

So the bottle lives on a high shelf, not in the coat you leave on the chair.

A man in his sixties putting a small white spray bottle on a high kitchen shelf while his golden retriever watches from the floor

Here's where the three counted ingredients leave us.

A vitamin you already get from breakfast, at the minimum that permits a lawful sentence. A kitchen herb with one good trial at hundreds of times the amount. A pond plant with twelve-week trials at thousands of times the amount. And no caffeine, alcohol or sugar around any of it.

The bottle is real. The label is honest. The arithmetic says the sentence is about the vitamin, and the herbs are a flavor.

The honest partWhat You're Actually Buying, if You Buy It

I'll tell you what I'd tell a friend who asked.

You're not buying a dose of anything. The numbers settle that.

You're buying a gesture: shake, five sprays, done, once a day, with nothing in it you'd rather not have.

And a gesture has a place, if you're honest about what it is.

Most men over 60 I know run on coffee until noon and reach for another one at three.

The three o'clock cup fixes three o'clock and wrecks eleven.

A bottle with no caffeine, that tastes like something, that takes four seconds and lives next to the mug, is one way to break the reach.

Not because of the sage. Because of the reach.

A man in his sixties at a garage workbench setting down his coffee mug, using a small white spray bottle once and going back to work

That's the case I'll make for this bottle, and it's the only one the numbers allow.

Not that the herbs work at these amounts. That a man who wants a three o'clock ritual without caffeine, sugar or alcohol can have one for about the price of a paperback a month, from a company with a street address, a phone number and a real label.

If that sounds small, it is.

Small is what the label promised. "Contributes to normal." I'm holding it to that, and no further.

The likelier explanationWhy a Man Feels Sharper After a Spray, and What Else Does the Same Job for Free

Suppose you buy it, spray it at three, and feel a little clearer by ten past.

I'd believe you. And I'd give you three reasons before I gave the herbs one.

You stopped. You stood up, you found the bottle, you shook it. Thirty seconds away from the page you were rereading.

You tasted something. A sharp, sweet taste in a dry mouth wakes a man up for a minute, the way a mint does.

You skipped the coffee. So at eleven that night, you're asleep instead of doing arithmetic on the ceiling.

None of that is in the bottle. All of it comes with the bottle.

Two men in their sixties talking over coffee at the counter of a diner
Two friends, two coffees, one at the wrong hour. The three o'clock cup is where most afternoons go wrong.

What actually helps, and costs nothing, is dull.

  • No coffee after two. Water, or the spray, in its place.
  • One thing at a time. Radio off while you read the manual.
  • Ten minutes outside before the hard part of the afternoon.
  • A glass of water on the bench, refilled every time you stand up.
  • Seven hours in bed, or as close as a man your age can get.

Now look at that list and be honest.

You've heard every item since your first physical, and you still don't do them.

Boring loses to coffee every time.

If a white bottle with sage in it gets you to skip the three o'clock cup, it did its job before the sage did anything. And the sage isn't going to do anything.

What it isn'tSix Things Five Sprays Won't Do

  • It won't give you a dose of sage or bacopa. The label counts fractions of a milligram; the trials used hundreds.
  • It won't act on any condition a doctor has named. It's flavored water with a vitamin and two herbs, sold as a food.
  • It won't do anything the sentence on the box doesn't say, and the sentence says "contributes to normal."
  • It won't replace a cup of coffee. It replaces the reach for one, if you let it.
  • It won't come with reviews. There are none on the seller's page yet, so you'd be the first, and you should read that as "untested by customers," not "flawless."
  • It won't come back for a refund once it's open. The seller's return rule covers sealed, unopened products only, within fourteen days, at your own shipping cost.

If that list annoys you, I'd rather you were annoyed now than when the box arrives from Germany.

The routineIf You Do Buy It: One Bottle, Five Sprays, Thirty Days, One Question

If you're going to spend the money, spend it as a test with a date on it, and test the thing that can actually work.

  • Buy one bottle. Not six, not twelve, whatever the discount says. It has no reviews; you're the review.
  • Put it where the three o'clock coffee lives. Next to the machine, or in the shirt pocket you wear in the afternoon.
  • Shake it, five sprays, once, at the hour you'd have poured the cup. That's the label's own dose and the only time it matters.
  • Nothing after two but water and the spray. The bottle has no caffeine; make the afternoon match it.
  • Keep it off the floor and away from the dog. Xylitol.
  • On day thirty, ask one question: did I skip the afternoon coffee more days than not? If yes, the bottle earned its keep. If no, nothing in it will save it.

Look at that list the way I do.

Four of the six things are free.

The bottle is the one you'll pay for, and the skipped coffee is the one that will do the work.

A man in his sixties sitting down on his back porch with a glass of water and opening a paperback

Who it's forWho It Suits, and Who It Doesn't

This is worth a look if:

  • You reach for a third or fourth coffee every afternoon and you know it costs you the night.
  • You want something with no caffeine, no alcohol and no sugar, and you've now seen the label that says so.
  • You can hold two ideas at once: real herbs, at amounts far below the trials.
  • You like knowing a company's street address, phone number and the rule its label answers to. You have all three now.
  • You'll run it as a thirty-day test, counting skipped coffees, not as a hope.

Give it a miss if:

  • You want a dose of sage or bacopa. Buy an extract with milligrams on the label, not this.
  • You want something that acts on a condition a doctor has named. This is a food.
  • You're pregnant or nursing. Sage's monograph says safety isn't established; the label says keep it from small children; ask first.
  • You have a thyroid condition or take thyroid hormone. Bacopa's reference texts say be careful, even at a footnote's worth.
  • You want reviews before you buy. There aren't any yet.
  • You want to try it and send it back. Opened bottles don't go back. Read the return rule below twice.

Where it's soldFrom a Lakeside Town in Switzerland, in Euros, With No Money-Back Guarantee

The bottle is sold by EnergyBalance SA on its own website, and that's the only place this page links to.

A small lakeside town with palm trees and old buildings under green mountains, in the Swiss canton of Ticino

The company is real and easy to find.

Registered in Locarno, with its address in Muralto, on the shore of Lake Maggiore, a phone number on the site and an email in its return policy.

It says it has made supplements in Ticino for 25 years under a food-safety system called HACCP, and that it's certified organic for other products.

Those are the company's own statements. I couldn't check them and I'm not repeating them as mine.

The current price is shown on its page, not here.

The day I read it, one bottle cost less than sixteen euros, plus shipping, and the page offered a few percent off for six or twelve.

Ignore the discount. One bottle is a test. Twelve bottles of something with no reviews is a bet.

Now the two things that matter more than the price.

First, where it ships from and to.

Orders from the European shop go out from a warehouse in Germany and are delivered within the European Union.

For everywhere else, including the United States, the seller points you to its global shop, and the shipping cost is worked out at checkout by weight.

So don't expect two-day delivery. Expect a parcel from Europe, and check the shipping line before you pay.

Second, the guarantee. There isn't one.

What there is, is the European fourteen-day right to change your mind.

It applies only to products that are still sealed and unopened, because it's something you put in your mouth.

You pay the return postage to Germany, and the refund follows within fourteen days of your notice.

Open it, and it's yours. So open one, and leave nothing else to open.

Everything in five sprays

IngredientAmount per serving
Vitamin B5 (pantothenic acid)0.9 mg per daily dose of 5 sprays
Sage (Salvia officinalis) extract0.0144 mg of monoterpenes per daily dose (the listing says 0.144 mg)
Bacopa (Bacopa monnieri) extract0.072 mg of bacopa glycosides per daily dose
Xylitol (sweetener)amount not stated
Other ingredients: water, xanthan gum, natural flavouring, citric acid

Full details on each ingredient are in the guide linked at the bottom of this page.

The ingredient and advertising guide linked at the foot of this page goes through every line of the label.

What it is. What the research does and doesn't show. What to be careful about. And which of our own headlines it does and doesn't support.

Print it and take it to the pharmacist if you take anything daily. It's written for that.

See the current price on the seller's site

Focus Brain

A sugar-free, caffeine-free, alcohol-free spray with vitamin B5 and small amounts of sage and bacopa extract, five sprays into the mouth once a day, in a 25-milliliter bottle made in Switzerland.

CHECK AVAILABILITY

Sold by EnergyBalance SA, Muralto, Switzerland, from its own shop in euros · Ships within the EU from Germany; outside the EU the seller directs you to its global shop and shipping is calculated at checkout · No money-back guarantee: returns accepted only sealed and unopened within 14 days, at your own shipping cost

QuestionsWhat Readers Ask Me Before Their First Bottle

Questions readers ask

Is this medicine?

No. It's a food supplement made in Switzerland: water, a sweetener, a gum, two herb extracts, flavoring, an acid and vitamin B5. The label says so in its own words: "This is not a medicinal product." The seller's page carries the European sentences the vitamin is allowed, and nothing else.

What does the sentence on the box actually mean?

"Pantothenic acid contributes to normal mental performance" is one of four sentences the European Union allows for vitamin B5, for any food that carries at least 15 percent of the daily reference value, which is 0.9 milligrams. The bottle carries exactly 0.9. The sentence describes what the vitamin does in everyone, not an improvement in you.

Does it have caffeine, alcohol or sugar?

None of the three, according to the box and the ingredient list. The sweetness is xylitol, the same sugar substitute as in sugar-free gum.

What does it taste like?

The label says "energy-drink taste," and the seller calls the flavor "Energising." There are no customer reviews yet to tell you whether they're right, so I can't either.

How long does a bottle last?

About 150 sprays, at five a day, is about thirty days. The label says "or as needed," which is the door most people spray through; the bottle lasts as long as your discipline does.

Why does the label say 0.0144 milligrams of monoterpenes and the listing say 0.144?

I don't know, and nobody at the company told me. I go by the label, because the label is what's in the box. Either number is a fraction of a milligram, and nothing on this page would change if you picked the other.

Will it help my memory or focus?

I can't tell you that, and you should be wary of any page that does. Sage has one good trial at 333 milligrams of extract; bacopa has twelve-week trials at 300 milligrams a day; this bottle carries fractions of a milligram of either. What it reliably does is replace the afternoon coffee for four seconds and a taste, and that's worth exactly what you make of it.

Can I take it alongside what I already take?

Ask your doctor or pharmacist and take the ingredient guide with you. Sage contains thujone, bacopa's reference texts advise care with a thyroid condition, and the label says to keep it out of reach of young children and to skip it in pregnancy unless a doctor says otherwise. Two minutes at the pharmacy counter answers all of that.

Is it safe around my dog?

Not on the floor. The sweetener, xylitol, is dangerous to dogs and can drop their glucose within an hour; the FDA has a whole page on it. It does nothing of the kind in people. High shelf.

Does it ship to the United States?

The European shop delivers within the EU and sends everyone else to the seller's global shop, where shipping is priced by weight at checkout. Read the shipping line before you pay, and expect a parcel from Europe, not from across town.

What if it arrives and I don't like it?

If it's still sealed, you have fourteen days from delivery to send it back to the seller's warehouse in Germany at your own postage, and the refund follows. If it's open, it's yours. That's the whole return rule, and it's why the answer to "how many should I buy" is one.

Are there reviews?

Not on the seller's page, as of the day I read it: "Be the first to review this product." I've quoted no customer on this page because there's none to quote.

The short versionEverything Above, in Sixty Seconds

  • A 25-milliliter white spray bottle from EnergyBalance SA of Muralto, Switzerland, a company with a street address, a phone number and 25 years in the business by its own account.
  • Five sprays into the mouth, once a day. About 150 sprays, about a month. Energy-drink taste, no caffeine, no alcohol, no sugar; sweetened with xylitol.
  • Per day: 0.9 milligrams of vitamin B5, 0.072 milligrams of bacopa glycosides, 0.0144 milligrams of sage monoterpenes, 0.126 milligrams of polyphenols.
  • The sentence on the box is a European Union sentence for vitamin B5, [1] allowed at 15 percent of a 6-milligram reference value. [2] Fifteen percent of 6 is 0.9. The bottle gives 0.9.
  • Sage has one trial in adults over 65 at 333 milligrams of extract. [4] Bacopa has twelve-week trials at 300 milligrams a day. [6] [7] Neither amount is anywhere near five sprays.
  • No customer reviews yet. No money-back guarantee; sealed returns only, within fourteen days, at your postage. Ships from Germany within the EU; everyone else through the seller's global shop.
  • The honest use: a caffeine-free ritual in place of the three o'clock coffee. Buy one, count the skipped cups for thirty days, and let the count decide.
A kitchen counter at dusk with a small white spray bottle, its box, reading glasses, a folded newspaper and an empty mug

The answerWhat the Sentence on the Box Is Actually Worth

Here's the whole thing in one breath.

Nine tenths of a milligram of a vitamin you had at breakfast, at the exact amount a European rule requires for one careful sentence.

A whisper of the herb from your stuffing, a smaller whisper of a pond plant with real trials, and a sweetener that tastes like an energy drink and keeps the dog away.

In a white bottle that fits in a shirt pocket and takes four seconds at three o'clock.

If you're a man who pours a coffee at three and pays for it at eleven, that last line is worth more than the first two.

Not because of what's in the spray. Because of what you didn't pour.

Buy one, not twelve, put it where the afternoon coffee lives, and count the days you skipped the cup. The count is a better judge than I am.

Check the current price and availability

Focus Brain

A sugar-free, caffeine-free, alcohol-free spray with vitamin B5 and small amounts of sage and bacopa extract, five sprays into the mouth once a day, in a 25-milliliter bottle made in Switzerland.

CHECK AVAILABILITY

Sold by EnergyBalance SA, Muralto, Switzerland, from its own shop in euros · Ships within the EU from Germany; outside the EU the seller directs you to its global shop and shipping is calculated at checkout · No money-back guarantee: returns accepted only sealed and unopened within 14 days, at your own shipping cost

P.S. If you take one thing from this page, take the sentence and the number together. "Contributes to normal mental performance" is allowed at 0.9 milligrams of a common vitamin, and 0.9 is what you get. The box never promised more than that. Neither do I.

P.P.S. If the afternoon fog has been with you for a year, and it's there in the morning too, talk to your doctor before you buy anything. A spray is a small habit. It was never going to answer a question a doctor answers in fifteen minutes.

P.P.P.S. And if you do order it, order one, and put it next to the coffee maker, not in the medicine cabinet. It isn't medicine. It's the thing you reach for instead of the cup, and it only works if it's within reach.

References (9)
  1. European Commission (2012). Commission Regulation (EU) No 432/2012, Annex (list of permitted health claims) eur-lex.europa.eu
  2. European Parliament and Council (2011). Regulation (EU) No 1169/2011, Annex XIII Part A (points 1 and 2) eur-lex.europa.eu
  3. US Food and Drug Administration. "Daily Value on the Nutrition and Supplement Facts Labels" (content current as of 2024-03-05) fda.gov
  4. Scholey A.B. et al. (2008). Psychopharmacology 198(1):127-139 doi.org
  5. Kennedy D.O. et al. (2006). Neuropsychopharmacology 31(4):845-852 doi.org
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